Privacy Policy

This Privacy Policy explains how we collect, use, store, and protect personal information when customers visit our website, browse products, place an order, create an account, contact us, or interact with our online boutique.

By using this website, customers agree to the practices described in this Privacy Policy. We are committed to handling personal information responsibly and using it only for legitimate business purposes related to operating our store, fulfilling orders, improving customer experience, and providing support.

Information We Collect

We may collect personal information that customers provide directly when using our website or purchasing products. This information may include:

Name
Email address
Billing address
Shipping address
Order details
Payment-related information processed by secure third-party payment providers
Customer service messages
Account login details, if an account is created
Product preferences, cart activity, and purchase history

We may also collect certain technical information automatically when customers visit the website. This may include IP address, browser type, device information, operating system, referring pages, pages viewed, time spent on the website, and general interaction data.

How We Use Customer Information

We use personal information to operate our boutique, process orders, provide customer service, and maintain a safe shopping experience. Common uses include:

Processing and fulfilling orders
Sending order confirmations and shipping updates
Responding to customer questions or support requests
Managing returns, refunds, exchanges, and order issues
Improving website performance, product selection, and customer experience
Preventing fraud, unauthorized activity, or misuse of our website
Maintaining business, tax, accounting, and legal records
Sending marketing emails only when permitted by the customer

We do not sell personal information to unrelated third parties.

Product and Shopping Experience

Our website may offer boutique-style products such as apparel, accessories, home items, beauty and bath products, gifts, souvenirs, and other lifestyle goods. We may use customer order history, browsing behavior, or product interaction data to improve product organization, recommend relevant items, and better understand customer preferences.

This information helps us maintain a more useful and reliable shopping experience, but customers may contact us if they have questions about how their information is used.

Payments and Secure Processing

Payment information is handled by secure third-party payment processors. We do not directly store full credit card numbers or sensitive payment credentials on our own systems.

Payment providers may collect and process payment information according to their own privacy and security practices. Customers should review the applicable payment provider’s terms if they have questions about payment processing.

Cookies and Similar Technologies

Our website may use cookies, pixels, tags, and similar technologies to support essential website functions, remember cart contents, improve site performance, analyze traffic, personalize browsing experience, and support marketing or advertising features.

Customers may adjust browser settings to refuse, block, or delete cookies. Some website features may not function properly if cookies are disabled, including cart, checkout, account, or product browsing features.

Email Communications

If customers subscribe to marketing emails, we may send updates about new arrivals, promotions, store news, product highlights, or special offers. Customers may unsubscribe at any time by using the unsubscribe link in an email or by contacting us at support@270onbroadway.com.

Transactional emails related to orders, payments, shipping, returns, refunds, exchanges, or customer service may still be sent even if a customer unsubscribes from marketing emails.

Sharing Information With Service Providers

We may share limited customer information with trusted service providers that help us operate the website and complete business functions. These providers may include:

Ecommerce platform providers
Payment processors
Shipping and fulfillment partners
Email service providers
Analytics providers
Fraud prevention and security services
Customer support and operational tools

These service providers receive only the information reasonably necessary to perform their services and are expected to handle personal information responsibly.

Legal Compliance and Protection

We may disclose personal information when required by law, legal process, court order, government request, tax obligation, fraud investigation, or when necessary to protect the rights, safety, property, and security of our customers, our business, service providers, or the public.

Data Retention

We retain customer information for as long as reasonably necessary to complete orders, provide customer support, maintain business records, comply with legal obligations, resolve disputes, prevent fraud, and enforce our policies.

When personal information is no longer needed, we may delete, anonymize, or securely retain it according to applicable business and legal requirements.

Customer Rights and Choices

Depending on location and applicable law, customers may have the right to request access to personal information, correction of inaccurate information, deletion of certain information, restriction of certain processing, or withdrawal from marketing communications.

To make a privacy-related request, customers may contact us at support@270onbroadway.com. We may need to verify identity before completing certain requests.

Security

We use reasonable administrative, technical, and organizational measures to help protect customer information. However, no method of online transmission, payment processing, or digital storage can be guaranteed to be completely secure.

Customers are responsible for keeping account login details confidential and for notifying us promptly if they believe their account or order information has been accessed without authorization.

Children’s Privacy

Our website is intended for general audiences and is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

If we become aware that personal information from a child under 13 has been collected, we will take appropriate steps to delete it as required by applicable law.

International Customers

Customers outside the United States understand that personal information may be processed in the United States or in other locations where our service providers operate. By using the website, customers consent to this processing as permitted by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website features, service providers, legal requirements, or customer support processes.

Updates will be posted on this page. Continued use of the website after changes are posted means the customer accepts the updated Privacy Policy.